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If you want more information about this flower, just search the plant's Latin (botanical) name on Google:

Pride of Madeira is a large biennial or more commonly perennial members of the Echium genus. It is endemic to the island of Madeira but is widely distributed throughout the world as an ornamental and garden plant. Flowers are borne from spring to summer. They attract bees, butterflies, and birds. It grows best with full sun, and thrives in areas with hot summers. Species are drought tolerant, but cannot withstand temperatures below 30ºF.

Pride of Madeira (Echium candicans).

pride of madeira